BT Sport has struck a deal with YouTube to show the UEFA Champions League final and the UEFA Europa League final on the popular video-sharing platform.
Liverpool’s quest to ensure a glorious first season in charge for Jurgen Klopp – and seal UEFA Champions League qualification – will take centre stage first on Wednesday, May 18.
The Reds face a Sevilla side who are chasing a remarkable hat-trick of UEFA Europa League crowns and our coverage from St Jakob-Park in Basel begins at 6pm.
Then on Saturday, May 28, Real Madrid and Atletico Madrid will compete for the most prestigious prize in club football.
Gary Lineker and the BT Sport team will be on air from the San Siro from 6.00pm as Diego Simeone’s men look to avenge their dramatic 2014 UEFA Champions League final defeat to their bitter rivals.
John Petter, chief executive of BT Consumer, said: “We’ve always said we wanted to give top quality sport back to the people and making the UEFA Champions League and Europa League finals free to everyone in the UK does this in a big way.
“We’re also bringing BT Sport to a new generation of younger sports fans who view their entertainment online, through social media and on their mobile devices.
“We plan to make these finals the most social sports broadcast ever, with lots of exciting content in the build-up and on the night across YouTube, Snapchat, Facebook, Instagram, Twitter and Vine.”
“BT Sport has pioneered the way when it comes to new technologies and digital platforms, whether that’s live Ultra HD, our immersive BT Sport App or red button functionality on YouView,” he added.
“Today’s announcements will take this further, and there’s plenty more that we’re looking at, whether that’s more programming in live Ultra HD, new App developments or our recent Virtual Reality trials at the FA Cup semi-finals and NBA.”
Neither major UEFA European final has ever been made available for free on the video platform before.
This approach allows BT Sport to showcase its European coverage to a larger audience and maximise the numbers who can tune in.
Both finals will also be available for anyone to watch on BT TV, Virgin TV and Sky.
BT Sport subscribers will be able to watch both finals live on BT Sport Europe, BT Sport UHD and the BT Sport App, which provides extra statistics, angles and exclusive content.