The FIM Superbike World Championship will have a new free-to-air home in 2016 after ITV secured a last-minute deal to broadcast highlights of every round.
The deal with series promotor Dorna will ensure that viewers across the country get to see all the best action from each round of the season, as British riders try and repeat their success of 2015, with all the best action shown on the free-to-air digital channel.
Highlights throughout the season will be broadcast on Tuesday evening following each event in an 8.00pm slot, except for when live sport is scheduled.
ITV will use the world feed programmes for its coverage of the series, but they will be further tailored to focus on the British stars of the paddock, including special interviews.
Dorna hopes the prime-time one-hour slot afforded by ITV4 to the highlights package in the week after each round will both sustain and increase the widespread interest in World Superbikes in the UK.
The series was previously shown on UK terrestrial television via Channel 4, which broadcast highlights often a week after each event in an early-morning time-slot.
Manel Arroyo, Managing Director of TV and Media Area, Dorna Sports, said: “It’s fantastic news for us that WorldSBK will be shown on ITV4, the home of road racing highlights in the UK.
“With MotoGP shown on the channel since 2014 and now WorldSBK to follow, having an experienced broadcast partner like ITV4 is another great step forward for WorldSBK, and is great news for the many fans who live in the UK.”
ITV’s Director of Sport Niall Sloane added: “I’m delighted ITV4 will be able to bring viewers high-octane action from this major motorcycling championship.
“This new deal adds to the wealth of free-to-air coverage of motorsport we’re able to bring fans throughout the year.”
The new era of World Superbikes recently began in Phillip Island and British rider Jonathan Rea kicked off his campaign to become the first back-to-back Champion of the new millennium by taking a double win.
Free-to-air highlights will now be available on ITV4 throughout the season, complimenting Eurosport’s comprehensive live coverage of the series for UK fans.